Portsmouth’s three radio stations, serving and covering the Tri-State region, have a new general manager at the helm.
After Rick Mayne, long-time general manager of the local Hometown Broadcasting stations, announced his retirement on July 31, the hunt began for a new general manager.
Bruce Leslie, president of Hometown Broadcasting of Portsmouth, licensee of WNXT-AM/FM and WZZZ-FM, announced the hiring of Dan McKnight as its new general manager, assuming his duties August 1.
As general manager, McKnight will oversee daily operations for three stations, Mix 99.3, Fox Sports 1260, and 107.5 The Breeze.
McKnight has a proven media background, according to Leslie, as he holds experience of more than 20 years, working at various positions linked to media sales. Leslie said McKnight is known for his excellent managerial skills, leadership approach, and decision-making qualities.
McKnight comes to Hometown Broadcasting from WCOE and WLOI in La Porte, Indiana, where he was sales manager for those stations.
“It was important to us to find a person who knows the ever-changing market and media industry,” Leslie said. “Mr. McKnight was a natural fit. Dan brings a strong passion for local radio, great ideas, and what it takes to build relationships with our community.”
McKnight said he is “excited and honored” to lead the three stations.
“The stations already have a reputable position within the community,” McKnight said. “I am honored to work for a very locally-centered company such as Hometown-Portsmouth. In addition to this great career opportunity, my wife and I also look forward to our new hometown of Portsmouth, Ohio.”
Hometown Broadcasting also owns stations in Ashland, Danville, Harrodsburg, and Lancaster, Kentucky.
McKnight hopes to use his experience in media to enhance the quality of all three stations.
“The changes that will be made are going to be positive changes for the community,” explained McKnight. “We’re trying to make things better for our local advertisers as well as the community. It’s all about local, local local. We’re going to make some big changes coming up to present the stations in a new light to the community.”
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